A C O M M I S S I O N E D T R I B U T E · F I V E D E C A D E S O N S AV I L E R O W · E S TA B L I S H E D 1 9 3 8A COMMISSIONED TRIBUTE · FIVE DECADES ON SAVILE ROW · ESTABLISHED 1938M A U R I C E S E D W E L L
B E S P O K E T A I L O R S · S A V I L E R O W
T H E F R A G R A N C E
Ultra Bespoke
A tribute to five decades, distilled.
Especially commissioned to mark Professor Andrew Ramroop OBE's five decades at Maurice Sedwell. A fragrance built the way a suit is built — by hand, with patience, and a signature made to last.
A Lifetime on the Row
C E L E B R A T I N G F I V E D E C A D E S
A Lifetime on the Row
In 1974, Andrew Madan Ramroop graduated with a Diploma of Distinction in Bespoke Tailoring from the London College of Fashion. Only one house in Mayfair offered the twenty-two-year-old a chance. On 22 July 1974, Mr Maurice Sedwell offered him a four-week trial. After a few days he said: "Don't bother about the trial — you have a job here."
In 1976 Andrew created what is now known as the Signature Curve, later joined by the Signature Delta and Signature Sport. He became the first person of colour to own a Savile Row tailoring house, and remains the only practising tailor to hold the Mayor of London's Trailblazer Award, the OBE, and the title of Professor for Distinction in the Field of Tailoring from the University of the Arts London.
"Delivering Excellence to You."
The House & The Man
1 9 7 4 — 2 0 2 6
The House & The Man
1974
Joins Maurice Sedwell, 22 July
Joins Maurice Sedwell, 22 July
1976
Creates the Signature Curve
Creates the Signature Curve
1988
Acquires the house
2009
Acquires the house
Awarded the OBE
Awarded the OBE
At its heart lies the warm, grounding aroma of cedarwood — a scent Andrew has cherished throughout his journey. It carries strength, elegance and a timeless sophistication: the quiet confidence of a well-cut suit.
Each bottle is crowned with a distinctive cap inspired by the tailor's thimble — a tribute to the artistry and precision that have defined his craft. Ultra Bespoke is not merely a fragrance. It is a story of perseverance and the pursuit of perfection.
Cedarwood, at the Heart
Cedarwood, at the Heart
T H E F R A G R A N C E
T H E F R A G R A N C E
Top, Heart & Base
T H E C O M P O S I T I O N
T O P
The Opening
The Opening
Sicilian lemon and Brazilian orange, lifted by orange blossom and a green breath of thyme — bright, crisp and immaculate.
Top, Heart & Base
H E A R T
The Character
Atlas cedarwood at the core, wrapped in dark patchouli and a whisper of rose — the quiet confidence of fine cloth.
The Character
B A S E
The Foundation
Cedar and patchouli settle into vanilla and coumarin over soft, tailored woods — a warm trail made to last.
The Foundation
T H E P R E S E N T A T I O N
Encased with Care
Encased with Care
Deep forest green, blocked in gold with the Maurice Sedwell scissors and the Ultra Bespoke name.
The Libery Box
A hinged wooden box, engraved with the house mark and lined in forest-green velvet.
The Engraved Case
Clear glass, lettered in green, crowned with the knurled gold cap of the tailor's thimble.
The Flacon
CONCENTRATION
Parfum
VOLUME
100 ml e
SIGNATURE NOTE
Cedarwood
PERFUMER
Evolution
Parfum, Ethanol, Cedarwood Oil, Lemon Oil, Orange Oil Brazilian, Patchouli Oil Dark, Red Thyme Oil, Benzyl Alcohol, Cinnamyl Alcohol, Citral, Eugenol, Hydroxycitronellal, Coumarin, Geraniol, Linalool, Citronellol, Limonene, Alpha-Isomethyl Ionone, Cedrus Atlantica Oil / Extract, Terpinolene, Rose Ketones, Acetyl Cedrene, Camphor, Beta-Caryophyllene, Hexamethylindanopyran, Linalyl Acetate, Trimethylcyclopentenyl Methylisopentenol, Terpineol, Tetramethyl Acetyloctahydronaphthalenes, Vanillin, Citrus Aurantium Flower Oil, Citrus Aurantium Peel Oil, Pogostemon Cablin Oil, Geranyl Acetate, Pinene.I N G R E D I E N T S
PARFUM · 1 0 0 ML ℮ 3 . 3 FL OZ · NATURAL SPRAY · MADE IN ENGLAND
A C Q U I R E
Ultra Bespoke
Ultra Bespoke
A rare creation, offered to the clients who have been part of Andrew's journey. Ultra Bespoke is not an everyday purchase — it is acquired in person at our Savile Row studio, or sent worldwide by request.